In a spellbinding fusion of fashion and cosmetics, Stila Cosmetics approached me with an enticing project — to craft a captivating video that would showcase their collaboration with renowned designer Stuart Weitzman during the prestigious New York Fashion Week. The aim was not simply to produce a run-of-the-mill behind-the-scenes reel, but to create a visually engaging narrative that highlighted the artistry of their skilled makeup professionals weaving a story of face fashion with Stila's fresh line of products.
With an unwavering commitment to showcasing the intricate and creative process behind each makeup look, I was equipped with a unique set of tools. Leveraging the nimbleness of a Ronin S rig attached to a Manfrotto Monopod, I was able to transform my filming apparatus into a makeshift crane. This enabled me to capture a variety of professional and creative angles, adding a layer of dynamism to the visual narrative. The Nikon d500, shooting at a rich 4k 24 fps, ensured that every detail, every stroke of the brush, every gleam in the models' eyes was recorded with utmost clarity and vibrance.
Time was of the essence, with a rapid turnaround needed in just 24 hours. The tight deadline was an adrenaline-infused challenge that I welcomed, pushing my skills and efficiency to the limits. After filming the hustle, the artistic dedication, and the creative buzz behind the scenes, I embarked on a swift editing journey with Adobe Premiere.
The result was a compelling video that transported viewers into the whirlwind world of high fashion and makeup artistry, revealing the craftsmanship that brought Stila's new line to life on the faces of stunning runway models. The video found its debut at the fashion week event at Milk Studios, serving as an emblem of the fantastic synergy between Stila Cosmetics and Stuart Weitzman, and a testament to the magic that ensues when the realms of fashion and makeup converge.